Issue 203
May/June 2018

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Jun 21, 2018
The Ultimate Travel Guide
Scotland's Stations - Northern Books

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    May/June 2018 (6.2MB)

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    A West Lothian question answered

    Marc Quinn: Love Bomb. Courtesy Jupiter Artland

    IN A RECENT issue of ArtWork I discussed the idea that Jupiter Artland in West Lothian was not making much impact on the area. I had emailed them but had no reply by the time of writing, however, I did receive a reply some three weeks later. The new Marketing & Communications Manager got in touch, telling me she agreed with my view that Jupiter Artland did seem 'a bit of an unknown' to many West Lothian residents, claiming that this was something she was 'keen to rectify.'

    Jupiter Artland do a worthy job with the educational programmes they deliver, this is not in question. It is good to know that 25,000 children from across Scotland have visited the site as part of their free learning programme. The Jupiter Artland Foundation's mission is, they state, for every child in Scotland to experience Jupiter Artland, and that achieving maximum benefit for the students is the basis on which an application succeeds 'as opposed to geography.'

    However, geography does come in to it. I am told, for example, that an events brochure is delivered once a year to local households in West Lothian. As a local resident this made me wonder, as I have never received one. As it turns out, these brochures are only distributed to some local areas, including Ratho, Balerno, Juniper Green (none of which are in West Lothian) and, interestingly, Livingston Village.

    I say interestingly because some areas of Livingston new town are nearer to Jupiter Artland than Livingston Village so why has Livingston been overlooked? As a resident of Livingston this rankles slightly, as it might with residents of Bathgate, Blackburn, West Calder and Whitburn which all lie on the west side of West Lothian.

    Until recently there were no brochures advertising what was on at Jupiter Artland displayed in the main shopping centre in Livingston, surprising since this is the single busiest location in West Lothian with a massive footfall passing through every day. However, I am pleased to report that this situation has now been rectified.

    I want to be positive: there is much to commend with the sculpture park, however, one does still perceive an east/west divide and an odd advertising strategy which seems to favour some areas as opposed to others.

    Perhaps this is an unconscious omission by Jupiter Artland which is in no way deliberate, however, whilst welcoming every child in Scotland to the sculpture park, they are also marginalizing some of those children's parents and other family members. Is it so surprising that Jupiter Artland is, after 10 years, 'a bit of an unknown' to many West Lothian residents?


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